Currency, Chicago’s FinTech Center of Excellence, serves to foster the growth of the FinTech ecosystem in Chicago & the Midwest by creating lasting relationships across the industry. It aims to identify, evaluate, and promote best practices for company engagement and growth, driving innovation & collaboration. Currency is excited to unveil their brick & mortar location in Chicago and bring together this FinTech community.

Currency approached Clique in need of an exciting, engaging splash page to announce their upcoming presence in the city of Chicago. They looked to our team to execute the strategy, messaging, design, and build of the site. We were able to craft their new brand and create a digital presence to draw attention to and excitement around their unveiling.

 Currency Splash PageTO DO THAT, WE:

  • Created custom logo design
  • Customized animations
  • Crafted original copywriting & brand messaging
  • Responsive design
  • Received Honorable Mention at Awwwards

FinTEx is a community of the leading organizations in FinTech and Financial Services, fueling innovation across Chicago and the broader Midwest. This industry association promotes collaboration to stimulate growth and opportunity, while providing a single point of access for those looking to do business in the Midwest.

After launching the site unveiling Currency, their brick & mortar FinTech Center of Excellence, we were able to continue our partnership with FinTEx. For this project, we were able to craft their entire brand, from logos to taglines, colors to copy.  We executed the strategy, messaging, design, and development of the site, building their brand from the bottom up.

 

 

TO DO THAT, WE:

  • Created custom logo design
  • Customized animations & iconography
  • Crafted original copywriting
  • Ensured responsive design
  • Defined brand guidelines
    • Mission statement, core identity, voice
    • Social media
    • Style guide
      • Typography
      • Colors

 

Check out both sites here – FinTEx & Currency